Strategic guidance for wineries, vineyards, and wine brands.

Wirth Wine Consulting helps clients improve wine quality, source better fruit, strengthen operations, and make smarter decisions from vineyard to bottle.

Schedule a Private Consultation

Wine Consulting for Wineries, Vineyard Owners, and Wine Brands

Wirth Wine Consulting helps wineries, vineyard owners, and emerging wine brands improve wine quality, strengthen operations, source better fruit, and make smarter business decisions from vineyard to bottle.

Led by fourth-generation California winemaker Micah Wirth, the firm brings hands-on experience across winemaking, vineyard sourcing, production strategy, brand development, sales, restructuring, and go-to-market execution.

Whether you are launching a new wine brand, improving an existing program, solving production challenges, or repositioning your business for growth, Wirth Wine Consulting provides practical, senior-level guidance built on real industry experience.


Testimonials

“When we bought our Alexander Valley Estate in 2009, Micah was able to make my wife and I award winning wines from the very start, he has a 6th sense when it comes to wine.”

— Douglas K. Ousterhout

“Micah helped us source the right Sonoma County fruit at better pricing than we expected. His relationships and knowledge saved us time and improved the quality of the project.”

— John Santori

“It’s nearly impossible to find people who still apply classic Winemaking techniques, but Micah is keeping those traditions alive. His wines are beautiful, balanced and timeless quality.”

— Gary Farrell

Start with a private wine business review.

A consultation is designed to quickly understand where your wine business stands today, what is not working, and where the highest-value opportunities may be.

A consultation is designed to quickly understand where your wine business stands today, what is not working, and where the highest-value opportunities may be.

During the call, we can discuss production challenges, wine quality, vineyard sourcing, pricing, sales strategy, business restructuring, brand development, or long-term planning.

After the consultation, I can recommend a clear path forward, whether that means a one-time advisory session, a focused project, or ongoing consulting support.

For inquiries, contact Micah Wirth at micah@wirthwines.com or 707-396-1925.

Schedule a Private Consultation
  • Someone's sitting in the shade today because someone planted a tree a long time ago."

    Warren Buffett

  • "My goal is to create truly memorable, world-class wines—wines of depth, distinction, and beauty that reveal the extraordinary potential of each vineyard’s terroir."

    Micah Wirth

  • "Quality is never an accident; it is always the result of intelligent effort."

    John Ruskin

  • "Making good wine is a skill. Making fine wine is an art."

  • "The best wines are grown, not made."

  • "The essence of strategy is choosing what not to do."

    Michael Porter